Cars have been used as advertisement space almost since the first cars hit the road. Cars are everywhere — a significant part of modern life — so it makes sense that companies would use cars to deliver their marketing messages. Custom car stickers are an inexpensive and highly effective way of attracting business — they can be subtle and powerful or eye-catching and memorable, depending entirely on the company’s marketing strategy. Just like a funny bumper sticker, car advertising sticks in the brains of fellow drivers, haunting their thoughts until they investigate a business further. more….
Are you ordering stickers with the intention of selling them to your customers? To include in order shipments? Or maybe just for your own personal use? Whatever your reason may be for ordering custom printed stickers, you will have two different options for how your stickers are finished – square cut or flex cut.
Email has been a major boon to business. Companies can use email to market, to sell, to communicate, and more. Especially when a company is selling products and services to other companies, and thus lacks a brick-and-mortar store that sells wares, it wouldn’t be surprising if every employee in a company went a whole day, or even a whole week, without communicating with clients on the phone or in person. While email has certainly made business easier, it is a dangerous tool when it is overused.
Marketing isn’t that different between business-to business companies and business-to-customer companies. Both types are trying to sell products or services; both types are trying to gain attention and spread awareness; and both types benefit from having fantastic visuals in their marketing campaigns. Visual branding is the practice of uniting everything your company stands for with a recognizable logo and visual theme. If you’re just starting out at developing your company logo, or if your old logo is tired and needs some updating, here are our top tips for breathing life into your visual brand.
Content marketing, otherwise known as native advertising and a variety of other names, is the hottest new thing in advertising strategy. Basically, it requires companies to forgo traditional forms of advertising (though not completely), like print ads or commercials, in favor of producing more valuable content that potential consumers enjoy and can actually benefit from.
The more famous examples of successful content marketing strategies include popular restaurant chain more….