What is the difference between a decal and a sticker?

The terms “sticker” and “decal” are often used interchangeably, but on our site, we use them to describe different types of products. Stickers are printed products made using full-color digital printing, while transfer decals are made by cutting designs out of solid color vinyl with the background removed. Each type is best suited for different applications depending on your design and surface.

Here’s a breakdown of each type and what makes them different:

1. Transfer Decals

Transfer decals are cut from rolls of colored vinyl using a plotter and have no printed ink or background. The finished design is applied using transfer tape, which helps keep everything aligned during installation. This makes transfer decals ideal for clean, professional lettering or logos. The examples below show designs cut from red, green, black, and pink vinyl. We offer over 40 colors of vinyl to choose from!

2. Printed Stickers

Printed stickers, such as die cut stickers are created using high-resolution digital printers and eco-friendly solvent inks. The design is printed directly onto white, clear, or specialty vinyl (like holographic), and then cut into any shape or size. Printed stickers are ideal for full-color artwork, photos, or detailed graphics with gradients or shading.

They’re a versatile option for both personal and business use and can be customized to fit almost any surface or style.

Want the best of both worlds?

Our Printed Transfer Decals combine full-color printing with a background-free application using transfer tape—perfect for designs that need color and a clean, paint-like finish.

Ask The Experts: Stickers FAQs

We asked the Sticker Experts - Joel and Jacob from CarStickers.com - some of the most frequently asked questions they receive about stickers. Learn all about sticker types, adhesive and material differences, application tips, sticker sizes, colors, and more!